![]() Building a successful whisky brand is a long, and often expensive, process. This inherent rarity is priced into the value of every older cask, making them one of the most tantalizing and exciting investment opportunities available anywhere.Īs we can see in the figures from the latest Whisky Cask Market Overview, investors are increasingly aware of the scarcity and value of whisky casks from the top distilleries, which continue to perform at a rate unmatched by any other traditional asset.Īs Scotch whisky continued its conquest of global markets, and large corporations began to snap up distilleries, the importance of the brand became a determining factor in the price of casks. ![]() Eventually, there won’t be any left at all on the private market. There is now a finite amount of premium whisky casks sitting in warehouses throughout Scotland, and every time one of them is bottled, there are even fewer. They were soon followed by other prestigious distilleries like Dalmore and Laphroaig, who decided to hold on to their precious stock. Consequently, the most prized casks were soon all in the hands of private collectors, making them extremely rare, and therefore significantly more valuable. The Macallan, which many regard as Scotland’s premier whisky brand, stopped releasing its casks at the end of the 1990s. However, as whisky started to become the tipple of choice in a growing economy, stock began to struggle to keep up with demand and it was no longer in the distilleries’ interest to sell their casks on the open market. Releasing casks for sale was a good way to generate the income they needed for their day-to-day operations. So, what makes some casks worth more than others?īefore the great whisky boom of the 1980s, Scotland’s distilleries often struggled to make ends meet due to the economic challenges of manufacturing a product that takes years to come to market. From simple, New Make Casks from lesser known distilleries, available from as little as £2000, to highly prized, decades-old Blue-Chip casks from renowned distilleries that can easily fetch six-figure prices.īut, as in all markets, price is a complex determination of value based on both subjective and objective factors. There is an enormous range of casks available to investors at diverse prices. These ‘super sales’ are just a symptom of a market that is booming, with casks of rare single malt becoming one of the most coveted assets for investors looking to protect their wealth in a volatile market. ![]() In 2019 a 30-year old cask of The Maccallan was sold by Bonhmans in Hong Kong at auction for $572,000, an eye-popping amount for an ex-sherry hogshead of single malt. The sky’s the limit when it comes to the price of the rarest casks of liquid gold.
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